Privacy Policy

This Application collects some Personal Data from its Users.

This document can be printed using the print command in any browser settings.

Summary of the policy

Personal data collected for the following purposes and using the following services:

Contact the user

Contact form

Personal Data: surname; e-mail; first name; telephone number; various types of data

Contact by phone

Personal Data: telephone number

Mailing lists or newsletters

Personal Data: city; last name; e-mail; address; country; first name; telephone number; province; business name; state

Contact management and sending messages

SendinBlue Email

Personal Data: Cookies; Usage data; e-mail

Payment management

PayPal

Personal Data: various types of Data as specified in the privacy policy of the service

Payment by bank transfer

Personal Data: surname; payment data; address; first name; business name

Tag management

Google Tag Manager

Personal Data: Usage data

Interaction with social networks and external platforms

PayPal button and widgets and Facebook Like button and social widgets

Personal Data: Cookies; Usage data

Advertising

Facebook Audience Network

Personal Data: Cookies; Usage data; unique device identifiers for advertising (Google Advertiser ID or IDFA identifier, for example)

Registration and authentication provided directly by this Application

Direct registration

Personal Data: ZIP code; city; Fiscal Code; last name; e-mail; address; billing address; country; first name; House number; telephone number; VAT number; password; prefix; province; business name; various types of data

Remarketing and behavioral targeting

Google Ads Remarketing, Remarketing with Google Analytics, Google Ad Manager Audience Extension and Facebook Remarketing

Personal Data: Cookies; Usage data

Facebook Custom Audience

Personal Data: Cookies; e-mail

Statistics

Google Analytics, Google Ads conversion tracking, Facebook Ads conversion tracking (Facebook pixel) and statistics collected directly

Personal Data: Cookies; Usage data

Advertising Reporting Features in Google Analytics

Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA identifier, for example); various types of Data as specified in the privacy policy of the service

Google Analytics demographics and interests reports

Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA identifier, for example)

Viewing content from external platforms

Google Maps Widget and YouTube Video Widget

Personal Data: Cookies; Usage data

Google Fonts

Personal Data: Usage data; various types of Data as specified in the privacy policy of the service

Learn more about Personal Data

Sale of goods and services online

The Personal Data collected is used for the provision of services to the User or for the sale of products, including payment and possible delivery. The Personal Data collected to complete the payment may be those relating to the credit card, the current account used for the transfer or other payment instruments provided. The Payment Data collected by this Application depends on the payment system used.

contact info

Data Controller

Vertical Italia Srl - Via XXVIII Aprile 19, 12100 Cuneo (CN)

Owner's email address: amministrazione@verticalitalia.com

Full policy

Data Controller

Vertical Italia Srl - Via XXVIII Aprile 19, 12100 Cuneo (CN)

Owner's email address: amministrazione@verticalitalia.com

Types of Data collected

Among the Personal Data collected by this Application, independently or through third parties, there are: Cookies; Usage Data; unique device identifiers for advertising (Google Advertiser ID or IDFA identifier, for example); first name; last name; telephone number; e-mail; various types of Data; address; password; VAT number; business name; Fiscal Code; country; province; POSTAL CODE; city; prefix; billing address; House number; payment data; state.

Complete details on each type of data collected are provided in the dedicated sections of this privacy policy or through specific information texts displayed before the data is collected.
Personal Data may be freely provided by the User or, in the case of Usage Data, collected automatically when using this Application.
Unless otherwise specified, all Data requested by this Application are mandatory. If the User refuses to communicate them, it may be impossible for this Application to provide the Service. In cases where this Application indicates some Data as optional, Users are free to refrain from communicating such Data, without this having any consequence on the availability of the Service or on its operation.
Users who have doubts about which Data are mandatory are encouraged to contact the Owner.
Any use of Cookies - or other tracking tools - by this Application or by the owners of third-party services used by this Application, unless otherwise specified, has the purpose of providing the Service requested by the User, in addition to further purposes described in this document and in the Cookie Policy, if available.

The User assumes responsibility for the Personal Data of third parties obtained, published or shared through this Application and guarantees that he has the right to communicate or disseminate them, freeing the Owner from any liability towards third parties.

Method and place of processing of the collected Data

Methods of treatment

The Data Controller adopts the appropriate security measures to prevent unauthorized access, disclosure, modification or destruction of Personal Data.
The processing is carried out using IT and/or telematic tools, with organizational methods and with logic strictly related to the purposes indicated. In addition to the Data Controller, in some cases, other subjects involved in the organization of this Application (administrative, commercial, marketing, legal, system administrators) or external subjects (such as third party technical service providers, postal couriers, hosting providers, IT companies, communication agencies) also appointed, if necessary, as Data Processors by the Data Controller. The updated list of Managers can always be requested from the Data Controller.

Legal basis of the treatment

The Data Controller processes Personal Data relating to the User in the event that one of the following conditions exists:

the User has given consent for one or more specific purposes; Note: in some jurisdictions, the Data Controller may be authorized to process Personal Data without the User's consent or another of the legal bases specified below, as long as the User does not object ("opt-out") to such treatment. However, this is not applicable if the processing of Personal Data is governed by European legislation on the protection of Personal Data;
the processing is necessary for the execution of a contract with the User and/or for the execution of pre-contractual measures;
the processing is necessary to fulfill a legal obligation to which the Data Controller is subject;
the treatment is necessary for the execution of a task of public interest or for the exercise of public powers with which the Data Controller is invested;
the processing is necessary for the pursuit of the legitimate interest of the Data Controller or of third parties.

However, it is always possible to ask the Data Controller to clarify the concrete legal basis of each treatment and in particular to specify whether the treatment is based on the law, provided for by a contract or necessary to conclude a contract.

Place

The Data is processed at the Data Controller's operating offices and in any other place where the parties involved in the processing are located. For more information, contact the Owner.
The User's Personal Data may be transferred to a country other than the one in which the User is located. To obtain further information on the place of processing, the User can refer to the section relating to the details on the processing of Personal Data.

The User has the right to obtain information regarding the legal basis for the transfer of Data outside the European Union or to an international organization governed by public international law or constituted by two or more countries, such as for example the UN, as well as regarding the security measures adopted by the Data Controller to protect the Data.

The User can check whether one of the transfers described above takes place by examining the section of this document relating to the details on the processing of Personal Data or request information from the Data Controller by contacting him at the details indicated at the beginning.

Storage period

The Data are processed and stored for the time required by the purposes for which they were collected.

Therefore:

Personal Data collected for purposes related to the execution of a contract between the Owner and the User will be retained until the execution of this contract is completed.
Personal Data collected for purposes attributable to the legitimate interest of the Data Controller will be retained until such interest is satisfied. The User can obtain further information regarding the legitimate interest pursued by the Data Controller in the relevant sections of this document or by contacting the Data Controller.

When the treatment is based on the User's consent, the Owner can keep the Personal Data for longer until said consent is revoked. Furthermore, the Data Controller may be obliged to keep Personal Data for a longer period in compliance with a legal obligation or by order of an authority.

At the end of the retention period, the Personal Data will be deleted. Therefore, upon expiry of this term, the right of access, cancellation, rectification and the right to data portability can no longer be exercised.

Purpose of the processing of the collected data

The User's Data is collected to allow the Owner to provide the Service, fulfill legal obligations, respond to requests or executive actions, protect its rights and interests (or those of Users or third parties), identify any malicious activity or fraudulent, as well as for the following purposes: Statistics, Remarketing and behavioral targeting, Tag management, Advertising, Contacting the User, Registration and authentication provided directly by this Application, Payment management, Interaction with social networks and external platforms, Viewing content from external platforms and contact management and sending of messages.

To obtain detailed information on the purposes of the processing and on the Personal Data processed for each purpose, the User can refer to the "Details on the processing of Personal Data" section.

Details on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

Contact the user

Contact form (this Application)

By filling in the contact form with their Data, the User consents to their use to respond to requests for information, quotes, or any other kind indicated by the header of the form.

Personal Data processed: surname; e-mail; first name; telephone number; various types of data.

Contact by phone (this Application)

Users who have provided their telephone number may be contacted for commercial or promotional purposes related to this Application, as well as to satisfy requests for support.

Personal Data processed: telephone number.

Mailing list or newsletter (this Application)

By registering with the mailing list or newsletter, the User's email address is automatically added to a list of contacts to which email messages containing information, including commercial and promotional information, relating to this Application may be sent. The User's email address could also be added to this list as a result of registering with this Application or after making a purchase.

Personal Data processed: city; last name; e-mail; address; country; first name; telephone number; province; business name; state.

Contact management and sending messages

This type of service allows you to manage a database of email contacts, telephone contacts or contacts of any other type, used to communicate with the User.
These services could also allow the collection of data relating to the date and time of viewing of messages by the User, as well as the User's interaction with them, such as information on clicks on the links inserted in the messages.

SendinBlue Email (SendinBlue SAS)

SendinBlue is an address management and email message sending service provided by SendinBlue SAS.

Personal Data processed: Cookies; Usage data; e-mail.

Place of processing: France – Privacy Policy .

Payment management

Unless otherwise specified, this Application processes all payments by credit card, bank transfer or other means through external payment service providers. In general, and unless otherwise stated, Users are requested to provide payment details and personal information directly to such payment service providers.
This Application is not involved in the collection and processing of such information: instead, it will only receive a notification from the relevant payment service provider about the successful payment.

paypal (paypal)

PayPal is a payment service provided by PayPal Inc., which allows the User to make payments online.

Personal Data processed: various types of Data as specified in the privacy policy of the service.

Place of processing: Consult the Paypal privacy policy - Privacy Policy .

Payment by bank transfer (this Application)

In the event that the payment method chosen is the direct bank transfer to the current account indicated by this Application, the Owner will collect the data relating to the User's payment, i.e. the current account number of the settlor, the SWIFT code, the Bank and the name of the settlor. These data will be collected and processed exclusively as part of the transaction and for billing purposes only.

Personal Data processed: surname; payment data; address; first name; business name.

Tag management

This type of service is functional for the centralized management of the tags or scripts used on this Application.
The use of these services involves the flow of User Data through them and, where appropriate, their retention.

Google Tag Manager (Google Ireland Limited)

Google Tag Manager is a tag management service provided by Google Ireland Limited.

Personal Data processed: Usage data.

Place of processing: Ireland – Privacy Policy .

Interaction with social networks and external platforms

This type of service allows you to interact with social networks, or with other external platforms, directly from the pages of this Application.
The interactions and information acquired by this Application are in any case subject to the User's privacy settings relating to each social network.
This type of service could still collect traffic data for the pages where the service is installed, even when Users do not use it.
It is recommended to log out of the respective services to ensure that the data processed on this Application is not reconnected to the User's profile.

PayPal button and widget (Paypal)

The PayPal button and widget are services for interacting with the PayPal platform, provided by PayPal Inc.

Personal Data processed: Cookies; Usage data.

Place of processing: Consult the Paypal privacy policy - Privacy Policy .

Facebook Like button and social widgets (Facebook, Inc.)

The Facebook "Like" button and social widgets are services allowing interaction with the Facebook social network, provided by Facebook, Inc.

Personal Data processed: Cookies; Usage data.

Place of processing: United States - Privacy Policy .

Advertising

This type of service allows the User's Data to be used for commercial communication purposes. These communications are shown on this Application in the form of banners and other forms of advertising, also in relation to the interests of the User.
This does not mean that all Personal Data is used for this purpose. Data and conditions of use are set out below.
Some of the services listed below may use Cookies or other Identifiers to identify Users or they may use the behavioral retargeting technique, i.e. displaying personalized advertisements based on the User's interests and behaviour, including those detected outside this Application. For more information on this, we suggest you check the privacy policies of the respective services.
In addition to the opt-out features offered by the services listed below, the User can opt-out by visiting the Network Advertising Initiative opt-out page .

Users may also choose not to participate in certain advertising features through the corresponding device configuration options, such as the mobile device advertising configuration options or the generic advertising configuration .

Facebook Audience Network (Facebook, Inc.)

Facebook Audience Network is an advertising service provided by Facebook, Inc. For an understanding of Facebook's use of data, please review Facebook's data policy .

To allow the functioning of Facebook Audience Network, this Application can use some identifiers for mobile devices (including Android Advertising ID or Advertising Identifier for OS) or technologies similar to cookies. Among the ways in which Audience Network proposes advertising messages to the User, there is also the use of the latter's advertising preferences. The User can control the sharing of his advertising preferences within the Facebook Ad settings .

You can opt-out of some Audience Network targeting features through your device settings. For example, you can change the advertising settings available for mobile devices, or follow the instructions applicable to Audience Network that may be present in this privacy policy.

Personal Data processed: Cookies; Usage Data; unique device identifiers for advertising (Google Advertiser ID or IDFA identifier, for example).

Place of processing: United States – Privacy Policy – Opt Out .

Registration and authentication provided directly by this Application

By registering or authenticating, the User allows this Application to identify him and give him access to dedicated services. Personal Data is collected and stored solely for registration or identification purposes. The Data collected are only those necessary to provide the service requested by the User.

Direct Registration (this Application)

The User registers by filling out the registration form and providing his/her Personal Data directly to this Application.

Personal Data processed: CAP; city; Fiscal Code; last name; e-mail; address; billing address; country; first name; House number; telephone number; VAT number; password; prefix; province; business name; various types of data.

Remarketing and behavioral targeting

This type of service allows this Application and its partners to communicate, optimize and serve advertisements based on the past use of this Application by the User.
This activity is facilitated by the tracking of Usage Data and by the use of Tracking Tools to collect information which is then transferred to the partners who manage the remarketing and behavioral targeting activities.
Some services offer a remarketing option based on email address lists.
In addition to the opt-out features offered by the services listed below, the User can opt-out by visiting the Network Advertising Initiative opt-out page .

Google Ads Remarketing (Google Ireland Limited)

Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google Ireland Limited that connects the activity of this Application with the Google Ads advertising network and the DoubleClick Cookie.

Users can choose not to use Google cookies for ad personalization by visiting Google's Ad Settings .

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy – Opt Out .

Remarketing with Google Analytics (Google Ireland Limited)

Remarketing with Google Analytics is a remarketing and behavioral targeting service provided by Google Ireland Limited that connects the tracking activity performed by Google Analytics and its Cookies with the Google Ads advertising network and the Doubleclick Cookie.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy – Opt Out Opt Out .

Google Ad Manager Audience Extension (Google Ireland Limited)

Google Ad Manager Audience Extension is a remarketing and behavioral targeting service provided by Google Ireland Limited which tracks visitors to this Application and allows selected advertising partners to show them personalized ads on the web.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy – Opt Out .

Facebook Remarketing (Facebook, Inc.)

Facebook Remarketing is a remarketing and behavioral targeting service provided by Facebook, Inc. which connects the activity of this Application with the Facebook advertising network.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy – Opt Out .

Facebook Custom Audience (Facebook, Inc.)

Facebook Custom Audience is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Application with the Facebook advertising network.

Users can choose not to use Facebook cookies for ad personalization by visiting this opt-out page .

Personal Data processed: Cookies; e-mail.

Place of processing: United States – Privacy Policy – Opt Out .

Statistics

The services contained in this section allow the Data Controller to monitor and analyze traffic data and are used to keep track of User behaviour.

Google Analytics (Google Ireland Limited)

Google Analytics is a web analytics service provided by Google Ireland Limited ("Google"). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Application, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize the ads of its advertising network.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy – Opt Out .

Google Ads conversion tracking (Google Ireland Limited)

Google Ads conversion tracking is a statistics service provided by Google Ireland Limited that connects data from the Google Ads advertising network with actions performed within this Application.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy .

Advertising Reporting Features in Google Analytics (Google Ireland Limited)

Google Analytics has activated Advertising Reporting Features on this Application, which collect additional information from the DoubleClick cookie (web activity) and device advertising IDs (application activity). This allows the Owner to analyze specific Data relating to Users' behaviors and interests (Traffic data and User interaction data with ads) and, if enabled, Demographic Data (information on age and gender).

Users can choose not to use Google cookies by visiting Google's [Ad settings] (https://adssettings.google.com/authenticated).

Personal Data processed: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA identifier, for example); various types of Data as specified in the privacy policy of the service.

Place of processing: Ireland – Privacy Policy – Opt Out .

Facebook Ads conversion tracking (Facebook pixel) (Facebook, Inc.)

Facebook Ads conversion tracking (Facebook pixel) is a statistics service provided by Facebook, Inc. that connects data from the Facebook advertising network with actions performed within this Application. The Facebook pixel tracks conversions that can be attributed to Facebook, Instagram and Audience Network ads.

Personal Data processed: Cookies; Usage data.

Place of processing: United States - Privacy Policy .

Statistics collected directly (this Application)

This Application uses an internal statistics system, which does not involve third parties.

Personal Data processed: Cookies; Usage data.

Google Analytics demographics and interests reports (Google Ireland Limited)

Google Analytics Demographics and Interests Reporting is an advertising reporting feature that makes available Demographics and Interests Data within Google Analytics for this Application (Demographics means Age and Gender Data) .

Users can choose not to use Google cookies by visiting Google's [Ad settings] (https://adssettings.google.com/authenticated).

Personal Data processed: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA identifier, for example).

Place of processing: Ireland – Privacy Policy – Opt Out .

Viewing content from external platforms

This type of service allows you to view content hosted on external platforms directly from the pages of this Application and to interact with them.
This type of service could still collect data on web traffic relating to the pages where the service is installed, even when users do not use it.

Google Maps widget (Google Ireland Limited)

Google Maps is a map visualization service managed by Google Ireland Limited which allows this Application to integrate such contents within its pages.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy .

Google Fonts (Google Ireland Limited)

Google Fonts is a font style visualization service managed by Google Ireland Limited that allows this Application to integrate such content within its pages.

Personal Data processed: Usage data; various types of Data as specified in the privacy policy of the service.

Place of processing: Ireland – Privacy Policy .

YouTube Video Widgets (Google Ireland Limited)

YouTube is a video content viewing service managed by Google Ireland Limited that allows this Application to integrate such content within its pages.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy .

Learn more about Personal Data

Sale of goods and services online

User Rights

Users can exercise certain rights with reference to the Data processed by the Owner.

In particular, the User has the right to:

withdraw consent at any time. The User can revoke the previously expressed consent to the processing of his Personal Data.
oppose the processing of their Data. The User can object to the processing of their Data when it occurs on a legal basis other than consent. Further details on the right to object are set out in the section below.
access their Data. The User has the right to obtain information on the Data processed by the Data Controller, on certain aspects of the processing and to receive a copy of the Data processed.
check and ask for rectification. The User can verify the correctness of his Data and request its updating or correction.
obtain the limitation of the treatment. When certain conditions are met, the User can request the limitation of the processing of their Data. In this case, the Data Controller will not process the Data for any other purpose than their conservation.
obtain the cancellation or removal of their Personal Data. When certain conditions are met, the User can request the cancellation of their Data by the Owner.
receive their data or have them transferred to another holder. The User has the right to receive his Data in a structured format, commonly used and readable by an automatic device and, where technically feasible, to obtain the transfer without obstacles to another holder. This provision is applicable when the Data are processed with automated tools and the processing is based on the User's consent, on a contract of which the User is a party or on contractual measures connected to it.
propose a complaint. The User can lodge a complaint with the competent personal data protection supervisory authority or take legal action.

Details on the right to object

When Personal Data is processed in the public interest, in the exercise of public powers vested in the Data Controller or to pursue a legitimate interest of the Data Controller, Users have the right to object to the processing for reasons related to their particular situation.

Users are reminded that, should their Data be processed for direct marketing purposes, they may object to the processing without providing any reason. To find out if the Data Controller processes data for direct marketing purposes, Users can refer to the respective sections of this document.

How to exercise your rights

To exercise the User's rights, Users can direct a request to the contact details of the Owner indicated in this document. Requests are filed free of charge and processed by the Data Controller as soon as possible, in any case within a month.

Cookie Policy

This Application uses Trackers. To find out more, the User can consult the Cookie Policy .

Learn more about treatment

Defense in court

The User's Personal Data may be used by the Owner in court or in the preparatory stages for its eventual establishment for the defense against abuse in the use of this Application or related Services by the User.
The User declares to be aware that the Owner may be obliged to disclose the Data by order of the public authorities.

Specific information

At the request of the User, in addition to the information contained in this privacy policy, this Application could provide the User with additional and contextual information regarding specific Services, or the collection and processing of Personal Data.

System and maintenance logs

For needs related to operation and maintenance, this Application and any third party services used by it may collect system logs, i.e. files that record the interactions and which may also contain Personal Data, such as the User's IP address.

Information not contained in this policy

Further information in relation to the processing of Personal Data may be requested at any time from the Data Controller using the contact details.

Response to “Do Not Track” requests

This Application does not support “Do Not Track” requests.
To find out if any third-party services used support them, the User is invited to consult the respective privacy policies.

Changes to this privacy policy

The Data Controller reserves the right to make changes to this privacy policy at any time by notifying Users on this page and, if possible, on this Application as well as, if technically and legally feasible, by sending a notification to Users via one of the contact you have. Therefore, please consult this page frequently, referring to the date of the last modification indicated at the bottom.

If the changes concern treatments whose legal basis is consent, the Data Controller will collect the User's consent again, if necessary.

Definitions and legal references

Personal Data (or Data)

Personal data is any information which, directly or indirectly, also in connection with any other information, including a personal identification number, makes a natural person identified or identifiable.

Usage Data

This is information collected automatically through this Application (also from third-party applications integrated into this Application), including: IP addresses or domain names of the computers used by the User who connects with this Application, addresses in URI notation ( Uniform Resource Identifier), the time of the request, the method used to forward the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response from the server (successful, error, etc.) the country of origin, the characteristics of the browser and operating system used by the visitor, the various temporal connotations of the visit (for example the time spent on each page) and the details relating to the itinerary followed within the Application, with particular reference the sequence of pages consulted, the parameters relating to the operating system and the User's IT environment.

User

The individual who uses this Application who, unless otherwise specified, coincides with the interested party.

Interested

The natural person to whom the Personal Data refer.

Data Processor (or Manager)

The natural person, legal person, public administration and any other body that processes personal data on behalf of the Data Controller, according to what is set out in this privacy policy.

Data Controller (or Owner)

The natural or legal person, public authority, service or other body which, individually or together with others, determines the purposes and means of processing personal data and the tools adopted, including the security measures relating to the functioning and use of this Application. The Data Controller, unless otherwise specified, is the owner of this Application.

This Application

The hardware or software tool through which the Personal Data of Users are collected and processed.

Service

The Service provided by this Application as described in the relative terms (if available) and on this site/application.

European Union (or EU)

Unless otherwise specified, any reference to the European Union contained in this document is intended to extend to all current member states of the European Union and the European Economic Area.

Cookies

Cookies are Tracking Tools that consist of small portions of data stored in the User's browser.

Tracking Tool

Tracker means any technology - e.g. Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - which allows tracking Users, for example by collecting or saving information on the User's device.

Legal references

This privacy statement has been prepared on the basis of multiple legislative systems, including articles 13 and 14 of Regulation (EU) 2016/679.

Unless otherwise specified, this privacy statement applies exclusively to this Application.

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